Inventory of Google TV 1.0: Content and Application of chapter - not as bad as thought

In fact, the resulting freeze GoogleTV reasons, in addition to a bad experience, there is a big reason comes from the U.S. boycott of the mainstream content providers. Since GoogleTV since the release of a television company after another announced its refusal to visit from the GoogleTV, seen reported are:

• 2010 - 10 months, three major U.S. television giant National Broadcasting Company (NBC), American Broadcasting Company (ABC), CBS (CBS), have announced its refusal to GoogleTV access to their site;

• In the United States popular content aggregation providers HULU (mainly from NBC Universal, FOX, and Disney) while refusing to run the Android operating system for mobile phones and set-top box to access all Web content on its website. Although users can change their identity Chrome browser to "fool" HULU to visit their Web site, but apparently not a big company like Google want.

• with MTV, Comedy Central (ComedyCentral), BET and other Viacom channels in November 2010 said it would shield its users on the GoogleTV full-length TV shows.

Despite the above, several major content providers that Google has not yet won, but if you really used Google TV, should be said that the contents of the current support is still quite rich, no doubt, some large content providers sub-channel's open a lot of vertical content providers, and Internet content provider, has been put into GoogleTV arms.

Here are some examples of the traditional content providers:

• NBC Universal co-operation with Google TV will finance and economics channel CNBC Real-Time Google TV on the move;

• HBO GO GoogleTV demand by paying customers to support their content;

• NBA in the built-in Google TV NBA Game Time application, the user can watch the latest game video clips, check race results, analysis of data, etc.;

• CNN supports Google TV users watch the latest video news, iReports;

Here are some examples of Internet content providers:

• Amazon allows users to access their GoogleTV video on demand (Amazon Video on Demand) service, which itself is a collaboration with Netflix, so if you are a Netflix user, you can directly purchase or lease of Netflix's video content.

• USATODAY support for Google TV users from their website news, weather, stocks and other information;

• A number of music sites to support GoogleTV user access, including VEVO, Pandora, Napster, etc.;

• Professional vertical content providers, such as special teach you cooking CHOW, early childhood English education MeeGenius, focusing on tech news, Cnet, etc.;

• Internet video sites like Google's the Youtube, Vimeo, and so on.

In addition, Google TV can also run a variety of Web-based applications (Web APP), now has, including news sites New York Times, USA Today, social networking applications Twitter and so on.

Google updated its official site, where to find all the highlights GoogleTV integrated applications.

Cartoon Network for Google TV

The author's experience from the point of view, had to ask a question about the content experience. Google does not provide estimates to partners of a similar "UI Guide" thing, at least can see from the current application or content site point of view, there are various ways to show the contents of a big difference, do not see what standards to follow .

Although there are video-based applications, but different content providers are given the UI very different, each seems to be in accordance with their own preferences to the design. This allows users to switch from one application to another application, the use of experience but also with the switch, it is clear to the user easily cause confusion.

CNN News for Google TV

At present, the support of Google TV more lightweight browser-based applications, this model is currently Yahoo, Samsung and many other manufacturers use. But I think the content and applications, Google TV at least a few points for improvement:

•  User experience issues: As mentioned earlier, each APP is the original if the provider to design their own preferences, then the experience of different styles so that the user is bound to lose, especially holding a less complicated "remote control" operation.

• Content Quality: You can see some of the network currently supports video, mostly low-quality low-resolution, which on an ordinary PC, you can see, but if placed in large-size TV screen, I do not know how many users able to accept? Therefore, Google should filter the content partners, at least to set a quality floor.

• Home Network Support: Internet applications in such diverse under, Google seems to ignore the most basic needs, that is, access to the user home network the capacity of other terminals, such as content on the PC.