Monday, August 30, 2010

Website on how to reduce the risk of SEO search engine ranking

Website aims to make its own web site to attract more users and keep visitors. Indeed improve website search engine 's performance is also very important website is also the original site in order to get better performance.

Many site managers in a number of search engine optimization forum or blog to explore the SEO issues, including a high proportion of the problem is the website will affect the site's current ranking. This is a more complicated issue, and some website will maintain the original position or after the rise, while some sites will disappear from the search engine inside. Website ranking and website of the magnitude, but also on whether the course and revision taking into account the issue of SEO search engine friendly.


Website for each site, each time to time, some will have the relevant departments will make this demand. Without taking into consideration the case of SEO, website only in accordance with the traditional design of the new version of the model type and process.

But if there is enough attention to SEO, that website needs to consider not only the adjustment of the page. Website itself is a good thing, hoping to bring a new page to the user a sense of vision and increase page views, to enhance customer loyalty and volume. Website at the same time need to deal with on the search engine index and preference issues not addressed in this regard is likely to lead to the loss due to website traffic and sales member to join the issue.

Modify and adjust the site content, page layout, had a good thing, but it may have overlooked SEO search engine keyword rankings lead to undesirable results.Website business or personal purposes if in addition to meeting other than the consumer, but also to satisfy the search engine, then early in the site structure, we need the logic to SEO the site planning, design, revision are designed around SEO Optimization site structure process, search engine keywords Distribution, Web page design, site layout and content classification and URL file names as URL naming and other issues. Because the website which led to lower search engine ranking website in the back, this part of the swap will not be able to avoid the resulting website traffic reduction, reduction of your page and the loss of members, etc..

Senior SEOER provide website experience, has the following suggestions for your reference:

1. To retain the old website
After on-line version of the site, for old site to the server for a certain period of time, and the new version of Web Interface to do a link to old to maintain the old page ranking.

2. Do not change the page URL in the site
Web site established rules, do not easily change. Can add new site rules, but try not to change to an existing Web site to adjust. If the original path of the page file name rule changes, then the search engines have included the website address, they will not find the page. This is of course the site is a very serious impact, at least make a new page corresponding to the original site to a good page ranking.

3. View the first web site page ranking in various search engines for SEO ranking
The front page ranking, needs careful handling. Do not delete the page or change the page URL URL of the page. What is more, even the content of the page, do not change easily change. To avoid affecting the performance of the existing position.

4. Sitemap try not to move
If the original site in the search engine to perform well, then this website which will not easily change the site structure. If the original site in the search engine's performance was bad, it needs to this website, the re-re-develop new process and structure of the website.

5. By SEO guide the search engine to speed up indexing new pages
After the official opening of new sites, so as soon as possible to the search engine spiders spider web site capture new information. How fast can do to search engine spiders visit, carried out through the following actions:

1, increase website external links, external links can not only emphasize the expansion of the number of quality need to also focus on sitemap Second, create and send XML Site Map sitemap By accelerating the speed of the search engine spiders visit, to shorten the transition website. Of course, the original page for new search engine is very popular in the SEO aspects are very helpful also.

6. Page 404-oriented
Website URL or less will lead to failure of some pages for a user-friendly Web site design 404 page not found in the pages of the guide, to reduce the user experience and reduce page can not access the situation. SEO also requires the maintenance of effective links and avoid broken links exist. 

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