Tuesday, May 31, 2011

shop.org: 35% of users intend to buy goods on facebook

Chart: Shop Social Media 2011 - How Shoppers InteractW/Retailers_lg

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Shop Social Media 2011 - How Shoppers InteractW/Retailers_lg
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Shop.org recently released e-commerce in 2011 social survey , the report survey was conducted in April 2011 1787 U.S. adult online shoppers. Here are some data in the report:

42% of U.S. adult Internet users through facebook, twitter or blog or subscribe to the retailers follow the brand;

The average American adult Internet users follow6 retailers brand, 58% of the followers is mainly to get a special discount, 49% of the image to obtain the latest product information, while 39% want to participate in the activities of these brands or competitions;

56% of facebook users click on the article by adding retail brand facebook site;

28% of facebook users through a link on facebook to buy goods;

47% of mobile phones and other mobile devices through the shop's customers view comments (34% of facebook users at least once a day via mobile phones and other mobile terminals to access facebook, 32% once a day via mobile phone to access youtube);

19% of U.S. adult Internet users buy goods from the buy site -57% of users spend more than 100 dollars;

35% of consumers will purchase products from the facebook, 32% of users are willing to buy goods from a twitter;

16% of U.S. adult Internet users know foursquare, and even fewer know that yelp, and only 10%, Gowalla 6%;

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