Advertise on Facebook, LinkedIn or Twitter?

If you're curious whether it makes sense to advertise on your favorite social network to do? Facebook, Twitter and LinkedIn all the demographic profiles and use cases, which may offer opportunities for good publicity. All three platforms are also new and innovative forms of advertising, a huge amount of data to reach their customers.

Operators should be offering opportunities for social networking with the thought and effort, trying, won, and aspects of the properties of these networks to investigate. Depending on the purpose of its business platform may be more useful than others. In this article I will discuss all the features and how paid work for maximum impact and resettlement.

Facebook Ads

Facebook advertising platform is by far the most developed and widely used by the three major social networks. Working with a very similar service for free at the beginning of the AdWords interface, Facebook is available for advertising, even the smallest companies with limited budgets.

Because the platform is still under development and will simply use the money for clicks and impressions low compared to many channels, such as Google AdWords accounts and online advertising displays for adults. Facebook allows users to create many new criteria for determining the user profile information of the target.

women aged between 35 and 55 - - If you want to reach men 24-65 years, people, gardening, or jazz that people could be that Facebook demographic because of the size and orientation for power. Like most of the data rate of Facebook and the interests of people, Facebook is very effective in advertising B2C.

It works well for geo-targeting metropolitan areas and cities, but there's something missing when you want to reach the rural areas. Facebook advertising is relatively ineffective B2B advertising, because it focuses on the basis of largely personal.

Facebook also allows you to view ads, Aime, who grow up in the party can help the community created on Facebook in active trading. You've had a taste, messages on Facebook to help a wider audience, and perhaps a good investment, if well managed. Before you buy advertising on Facebook, all the time to think about it very carefully, but how much value you think you can get from this line of contact with people.

LinkedIn Ads

On the other hand, is very effective for the advertising industry on B2B LinkedIn technical information used for marketing purposes, to be held LinkedInAds Objective

LinkedIn, you can advertise to people with special skills or title, as Vice President of Operations Director of Marketing or supply. This makes the advertising spend very efficient and rapid movement may also take advantage of current low prices and the platform. Be sure to create campaigns and LinkedIn, there are groups that ensure you can use for guidance.

LinkedIn users groups removed for a long time, and this can be an excellent way to reach people in question, whereas in the group, including the issue of the business and affairs. LinkedIn ads are quickly growing in popularity, so be careful, quick points in the cost of advertising, if you decide on a campaign to build this network.

Twitter Ads

Currently advertising platform is the most developed, Twitter only offers brand advertising at the moment, in the form of sponsored or sponsored tweet trends. Advertisers pay for the impression that he tweet appears at the top of RSS, but some use hashtags or for certain search keywords in Twitter.

 

Consequently, Twitter, advertising, and unrealistic for most traders and businesses today. To justify the assessment agreement, but almost certainly will start calling advertising products for small customers, but concentrates its efforts on hold. By nature, many communications in real time on Twitter, it seems very promising market, where demand for advertising for the mass market can actually be used for advertising more relevant and current. Twitter little value to advertisers and marketers to win, and so part of the equation yet.

Overall

Companies should consider their audience and the experience with social media advertising at low cost. Each platform offers the features and benefits to know some companies than others. I propose, research and investment to cope with new channels to see what works before large sums of money.

What is your experience with advertising on social media? Leave your comments below.